Docs/Campaigns/Email setup & Template design

Email setup & Template design

Write the subject, pick your sender, choose an AI model for personalization, and design the email.

This is where your campaign finds its voice. Write the subject, choose who it sends from, design the template, and decide whether AI should write a custom paragraph for every single recipient — all from one screen, with a live preview sitting right next to it the whole time.

Subject

Merge-tagged and sharp

Sender

Email account or SMTP

Design

Visual, code, or plain text

AI model

Only if you use AI content

Craft emails that get noticed

Set up your sender details and create personalized emails that feel on-brand and ready to convert.

The Stynar workspace

Email configuration workflow

1

Write your subject line

Drop in merge tags like {{firstName}} or {{company}} to make the subject line feel written for one person, not blasted to a thousand.

2

Pick your sender

Choose between a connected Email Account (Gmail or Outlook) or an SMTP account, then set the From Name recipients will actually see in their inbox.

3

Design the email

Build from scratch with the Visual Builder, Plain Text Editor, or HTML Code Editor — or reuse an existing template from your library with Select Template.

4

Choose your AI model (only if your template needs it)

Templates with an AI content block show a model picker — OpenAI or Claude, several tiers each. Every model writes the personalized paragraph automatically; you're just choosing who does the writing.

5

Preview with real leads

The panel on the right renders the exact email a specific recipient will get — pick different leads from the dropdown to spot-check merge tags and AI copy before it ever reaches an inbox.

6

Continue to Follow-up

Once the design and preview look right, click Next to move on and build the automated follow-up sequence.

How AI personalization actually works

Drop an AI content block into your template and Stynar writes a unique, context-aware paragraph for every recipient automatically — using what it knows about the lead and your company. There's no prompt to write and no tone to configure by hand: personalization is fully automatic. Your only decision is which AI model does the writing — pick from OpenAI or Claude, at whichever tier fits your budget and quality bar.

Credits, explained simply

A template with an AI content block costs credits per email sent, based on the model you chose. A template with no AI content block is flat-rate — just 1 credit per email, no AI writing involved. Either way, the cost is shown right on this step before you commit to anything.

Variable name mismatch

If your template references a variable that doesn't exist in your leads — a typo, or a field you forgot to map — Stynar flags it immediately with the exact names it expected, so you can fix the template instead of discovering the gap after emails already went out.

A/B testing subject & template

Not sure which subject line or design will land better? Flip on A/B Test Subject & Template and a second variant panel appears — write a distinct subject and design (or reuse a different existing template) for Variant B, and Stynar splits your audience between the two so you can compare real performance instead of guessing.

Best practice

Always preview with real lead data before moving on — it's the fastest way to catch a broken merge tag, an off-tone AI paragraph, or a subject line that renders oddly, before any of it reaches your audience.